Pay Per Play: The 5-Second Infestation

Pay Per Play, Pay-Per-Play, PayPerPlay, and PPP. However you spell it, advertisers and users will lose.

I just started hearing about a new form of advertising, Pay Per Play Ads. There's currently a big push to get Pay Per Play deployed and I was interested because unlike most advertising, site owners will get paid every time a page is viewed and a 5 second audio Pay Per Play ad is played, or seems to be played.

http://www.sellingppp.com/samples.html

But after hearing some samples, I see Pay Per Play as a bad implementation of a good idea. Recorded ads are good, but having them play automatically is bad.

I listen to music constantly while I am working on the computer, and that is about 10-16 hours a day on average. On many days I would never hear ANY of these ads, since I listen to the radio or a CD and must flip a switch on my stereo to hear any computer sound. When I do have my computer sound on, it's mostly because I am listening to Techno music, and when the ads play they are very hard to hear and understand over that hard-thumping beat I enjoy. And I would hate to be listening to more normal music, a Podcast, or classical music and have these Pay Per Play ads intrude upon my enjoyment. What's funny is one of the sites promoting these audio ads say these are "non-intrusive". Maybe to the eye, but not the ear!

So that is two problems for advertisers, users with no sound on or sound that drowns out their Pay Per Play ads. Advertisers should also worry about "page-view fraud", where pages are requested by automated scripts and no one ever sees them or hears the ads. Yes, a web page file request would not play an ad, but it would be easy enough to request the Flash media file and that would make it seem like the ad was played.

I would not be posting about this dumb Pay Per Play idea, but the promoters are looking for site owners to run the ads, and since it's "impression-based revenue", which means you could have any kind of traffic to your site and earn from it, the incentive will be high for webmasters to add it to their sites. Man if you search for "Pay Per Play" in Google you will see a flood of paid ads for the service, but all that I looked at all seem to be copies of the same affiliate site...!

http://www.sellingppp.com/
http://voice2page.com/info/gaa.html

So check it out and see what you think. I think this idea is headed right for the trash for any self-respecting webmaster that does not want to annoy their visitors, but I fear it will not die completely once it takes root. Contact me if you want to know a simple method to block Pay Per Play Ads on most Windows computers...!

(hris

Access a Cell Phone by PC

Oxygen Phone Manager Series: Bringing Access to a Cell Phone by Means of PC

It has become much easier and cheaper to register for Oxygen Phone Manager Series since the introduction of Software as a Service offer (5.95 Euro a month).

Moscow, Russia - December 11, 2007 -- Oxygen Software today announces the introduction of Software as a Service (SaaS), a highly beneficial service for Oxygen Phone Manager Series which allows the customers to save a considerable sum of money. This has been achieved by the introduction of the new licensing type of the product. The license for Oxygen Phone Manager Service from now on includes both of the applications: Oxygen Phone Manager II for Symbian OS smartphones and Oxygen Phone Manager II for Nokia phones. Moreover, a 1 month subscription for Oxygen Phone Manager is added to already existing licenses which have been updated for 1 year.

What is Oxygen Phone Manager?

Oxygen Phone Manager is an advanced PC Suite alternative and represents a series of programs (Oxygen Phone Manager II for Nokia phones. and Oxygen Phone Manager II for Symbian OS smartphones) which allows the user to control mobile phones or smartphones from PC in a simple and convenient way. The tools arsenal of the program in aggregate consists of more than 15 options and is really impressive: one could create and edit a phonebook any way they like, monitor all the calls made with Call Register, consult a calendar with all types of events supported (reminders, meetings, calls), make up a "To-do list" which allows to set a task name, priority, due date and alarm time; send, store and view all the SMS or MMS messages, incoming or outgoing; make up distinct and creative logos and tones; play various interesting Java games and applications.

The program also has the ability to load and play records from the phone. The user can save the best of them in standard WAV format and delete the unwanted ones easily. As phones with an FM tuner are popular in mobile world, Oxygen Phone Manager allows to edit the user's FM stations best list. It also stores several presets so one can update the phone active list according to their mood. But it is not the end of the irreplaceable and entertaining features of Oxygen Phone Manager. Work with pictures, sound and videos: load files from the phone, add new ones, delete the unwanted, move them between phones, save on PC in various formats. To crown it all, Oxygen Phone Manager II gives an access to WAP settings and bookmarks and allows their convenient editing. A similar operation could be carried out with GPRS settings.

Oxygen Phone Manager Series is perfect for the business people who frequently use mobile phones or smartphones as an organizer, telephone directory and for young people who take an active part in SMS and MMS communication and use multimedia content.

User Benefits of the Software as a Service Offer

The customer gets the ability to purchase a "cheap entrance ticket": quite a modest fee is required to get a fully-functional product for 1 month. As the month passes, the subscription could be prolonged or discontinued. In that way the product price is substantially cut down for those users who would not like to pay for the whole-year updates. The subscription price is essentially lower than that of a 1 year product license. The user could prolong the subscription or get a program with a 1 year license at any moment.

All in all, Software as a Service (SaaS) is another step of Oxygen Software towards the user. Now the customers can pay for the usage of a product only when they wish to do it.

Pricing and Availability

Oxygen Phone Manager II for Nokia phones and Oxygen Phone Manager for Symbian OS smartphones run under Windows Vista, XP, 2000, 2003. The subscription to Software as a Service costs 5.95 Euro a month. To get more information on the product, the SaaS offer and to learn its price, please, visit http://www.oxygensoftware.com.

About Oxygen Software
Founded in 2000, Oxygen Software is a Moscow, Russia-based company, targeting the mobile market with its PC software for cell phones and smartphones. For seven years of impeccable work, the company has received various awards from well-known Internet and print magazines and become famous worldwide. Among its leading titles are Oxygen Forensic Suite, Oxygen Express for Nokia phones and Oxygen Phone Manager II for Symbian OS smartphones (all Symbian smartphones supported - Nokia, Sony Ericsson, Motorola, Samsung, etc). The company is an official member of Nokia Trade point and Forum Nokia PRO. For more information, please, visit www.oxygensoftware.com.

Press Contact: NIKE GOLUBEV
Company Name: Oxygen Software
Phone: +7-985-102-9278
Website: http://www.oxygensoftware.com

PHONE+ Top 50 Channel Program Selects Teleconferencing Solutions

Teleconferencing Solutions Company The Conference Group Selected as a PHONE+ Top 50 Channel Program

PHONE+ Magazine, a monthly publication serving the telecommunications indirect sales channel, names The Conference Group a Top 50 Channel Program. The honor was bestowed as the result of votes from indirect sales partners, and is given to show suppliers who provide something extra for their agents. The Channel Program Guide special issue is available now online.

December 20, 2007 -- PHONE+ Magazine is pleased to announce that teleconferencing company The Conference Group has been selected as one of its Top 50 Channel Programs. The results of this contest are published in the magazine's first-ever Channel Program Guide special issue, available now at Phoneplusmag.com/ebooks.

The Conference Group was selected from hundreds of companies submitting their channel program details. Voted on by indirect sales partners, the winners represent communications suppliers - carriers, resellers, master agents, and manufacturers - who provide their agents with extra attention, rapid quotes, sales training or special promotions.

"PHONE+ is honored to bestow special recognition upon these standouts. Their support for the indirect channel, and gains in the telecom industry overall, are much appreciated and lauded," said Mike Saxby, group publisher for PHONE+, about the teleconferencing company.

In addition to receiving this honor, The Conference Group has recently rolled out a new product offering. The company, with its service, now provides at no additional cost the ability to stream, as well as download, a recorded audio conference. The company's leaders hope that this will help clients meet their full teleconferencing and collaboration expectations. These sorts of innovations are what led to the company being represented in the PHONE+ list.

For more information on the new product offering or other related teleconferencing services, visit ConferenceGroup.com. Also, the Conference Group's Channel Support Team will be at BOOTH #1636 in Las Vegas during the Channel Partners Conference and Expo, March 10-12 at the Rio All Suites Hotel & Casino.

About The Conference Group:
The Conference Group is a full-service audio and web conferencing bureau located in Newark, DE. Focusing solely on conferencing and teleconferencing solutions, The Conference Group has successfully developed a strong portfolio of satisfied clients and wholesale partners. With conferencing as a core competency, and not an ancillary service, The Conference Group has successfully tailored programs to meet a variety of specialized client needs, while maintaining an aggressive pricing strategy for its wholesale partners.

About PHONE+:
PHONE+ Magazine is the country's leading publication for communication distribution channels. For more than two decades, PHONE+ has been the undisputed leader in providing news and analysis to alternate distribution channels serving the communications industry. PHONE+ has a companion Web site, Phoneplusmag.com, a weekly newsletter, PHONE+Line; an annual buyer's guide; an annual Source Book and an annual Channel Program Guide.

Press Contact: Greg Plum, Channel Manager
Company Name: The Conference Group – Global, Experienced, Customized
Phone: 877-716-8255
Website: http://www.conferencegroup.com/

FBI Wants Clear Channel Digital Billboards

Clear Channel Outdoor Enters into Agreement with FBI to Provide Clear Channel Outdoor Digital Billboards for FBI ``Most Wanted Messages''

Company president reveals on ``Today'' show that it's making over 150 digital displays across the country available for bureau's security messages

Initiative follows three successful criminal apprehensions in Philadelphia

PHOENIX--December 24, 2007--Clear Channel Outdoor Holdings, Inc. (NYSE:CCO), today announced on NBC's "Today" morning news program an agreement with the Federal Bureau of Investigations (FBI) to display "wanted" messages on all of its digital billboards across the country. This national initiative will commence immediately and follows the successful apprehension of three criminals in Philadelphia as a direct result of information displayed on Clear Channel Outdoor's digital billboard network in that market. In addition to "wanted" bulletins, the FBI will be able to display high-security messages relevant to the communities in which Clear Channel Outdoor's digital billboards operate. A protocol also will be established for high priority "hot pursuit" messages to assist apprehending suspects in the immediate aftermath of the commission of a felony.

"The success of our 'wanted' messages on Clear Channel's digital billboards in Philadelphia was an impressive testament to this new technology's effectiveness in aiding law enforcement," stated Brett Hovington, FBI Community Relations Unit Chief. "The repetitive delivery of information to the public about the Philadelphia fugitives was key to prompting the calls that led to their surprisingly quick apprehension. Some of the most valuable information provided to law enforcement officials is anonymous, which is one of the advantages of billboards. They offer a degree of separation between the tipster and the authorities."

Paul Meyer, President and Chief Operating Officer of Clear Channel Outdoor, was interviewed earlier on "Today" and commented: "Since first launching our digital billboard networks, which are located in nearly 20 cities across the country, we have been committed to using this versatile technology to enhance public safety, from AMBER Alerts to quickly informing the travelling public in Minneapolis within 15 minutes of that City's tragic bridge collapse this past summer. Our partnership with the FBI to use our digital networks to assist in the apprehension of fugitives and provide other critical security messages is a logical extension of this invaluable community service. As more digital networks are deployed across the country, they will soon be an indispensable tool for reaching the travelling public in all national as well as local emergencies and, most importantly, for homeland security initiatives."

Many municipal governments have been quick to embrace digital billboard technology because it affords transportation agencies, police departments and other emergency services an extraordinarily effective means of quickly reaching people away from their homes with important public safety messages. Immediate notification of severe weather conditions, highway closures due to traffic incidents, disaster preparedness needs, or AMBER Alerts for missing or abducted children, can all be delivered to tens of thousands of motorists in real time by utilizing digital billboards.

About Clear Channel Outdoor

Clear Channel Outdoor (NYSE:CCO) is the world's largest outdoor advertising company with over 973,000 displays in more than 60 countries across 6 continents. In the United States, the company operates over 167,000 advertising displays and has a presence in 49 of the top 50 Designated Market Areas. It also operates airport, rail, taxi and mall advertising businesses worldwide. Its Spectacolor (U.S.) and DEFI (international) divisions are the global market leaders in spectacular sign displays, including in New York's Times Square. Clear Channel Adshel is the company's international street furniture division, which operates over 3,500 municipal advertising contracts worldwide. More information may be found by visiting www.clearchanneloutdoor.com.

Certain statements in this release constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements.

Contacts

Clear Channel Outdoor
Tony Alwin, 602-381-5700
or
Brainerd Communicators, Inc.
Jennifer Gery or Brian O'Keefe, 212-986-6667

Internet Portfolio Wows Investors

Top Internet Portfolio Wows Investors With Online Stock Market Tips

Exchange Alert continues to provide professional and novice investors time proven online stock market tips demonstrated by results exceeding 96% gains through November.

San Francisco, CA (PRWEB) December 13, 2007 -- Investors who heeded the call to stock up on Apple (NASDAQ:AAPL) in the middle of 2006 have been handsomely rewarded with gains exceeding 100%. The sustained drive of Apple stock over the past 18 months and the continued belief the run up had additional legs was due to what Exchange Alert saw coming--a successful iPhone launch and upgrades to the entire IPOD line that makes the original IPOD product offering seem pedestrian. Along the way, sales of the Apple laptop have climbed steadily as well. Subscribers to the Daily Stock Update are acutely aware that Apple is no one trick pony.

For access to well researched online stock market tips from the professionals at Exchange Alert, you can subscribe to the Daily Stock Update here http://www.exchangealert.com

At the latter end of October, subscribers were encouraged to short Washington Mutual (NYSE:WM) as the "Subprime problem" ran unabated to add to investor woes. Although shares of Washington Mutual had already fallen, they continued to fall from there. Last Friday, Gradient Analytics, a research firm favored by mutual funds and hedge funds, hinted that more pain may be on the way for WM stockholders. For the current take on this from Exchange Alert along with other online stock market tips, visit the website now to see how you can start improving your investment decisions.

For investors in general, the last couple of months have taken a toll on year to date portfolio results. Exchange Alert investors have largely avoided that pain with online stock market tips that have proved to be winners. Nobody gets it right all the time but an investor can greatly increase their odds of a successful investing experience when they are aided by painstaking research. Daily Stock Update subscribers repeatedly see the dedicated research efforts that produce results that other advisors who publish online stock market tips find hard, if not impossible, to duplicate. For investors who choose the Hot Pick Alert option, they also receive the Daily Stock Update with their subscription.

About Exchange Alert, Inc.
Exchange Alert provides investors with 2 options. Option 1 is the Daily Stock Update which is suitable for all levels of investors and is extremely reasonably priced at $25 per month. Option 2 is for more active investors who rely on the Hot Pick Alert priced at $125 per month. Option 2 subscribers also receive the Daily Stock Update. To learn more and sign up visit the site at http://www.exchangealert.com

Exchange Alert, Inc. is not a registered investment advisor, broker-dealer, or licensed in any other way by the NASD or SEC. The SEC, NASDR and the NASAA maintain outstanding websites which Exchange Alert recommends as additional valuable resources.

Press Contact: Alan Smith
Company Name: Exchange Alert, Inc.
Phone: 415-999-721
Website: http://www.exchangealert.com

Domain Name Barter Trading

The World's First Domain Name Barter Trading Portal

Online Domain Name Swapping Marketplace Launches on the 4th of July 2007.

Penang Island, Malaysia (PRWEB) July 24, 2007 -- Swapnames.com is the industry's free and safe marketplace for everyone to literally trade their domain names or websites in return for other, more valuable domain names.

With SwapNames, domain owners can now actively search out domains of interest, offer their own domains to swap, as well as receive swap offers from other domain owners. Additionally, the site acts as a domain name marketplace where users have the option of buying or selling valuable e-properties. All listings on SwapNames have both a fixed selling price and a trade value, which creates valuable exposure to easily market and sell or trade domains.

Presently, there are no open, 'free-for-all' marketplaces just for domain name barter trading. All other domain name marketplaces are either auction houses or 'for sale listing' sites. With the launch of SwapNames, the domain name industry now has its very own true-blue barter trading portal.

The idea for SwapNames was inspired by a man named Kyle MacDonald who traded one red paperclip for a different item, and continued trading his items until, 14 trades later, he owned a house. SwapNames' founder Koay Al Vin, after reading about the One Red Paperclip project, immediately related the idea to the hundreds of domain names he had invested in.

"Most of my lesser quality domain names could not be sold, and were left undeveloped and gathering 'digital dust'. I could not properly monetize the names, and renewal dates were drawing nearer!" said Koay. "Because of the circumstances, I had to actively search out fellow domain owners to barter trade my names with theirs. Today, every domainer in the same boat can actively 'trade-up' their domains and that is an extra alternative instead of just letting their domains expire," he added.

"I knew that this industry was really in need of a platform for people to swap their existing domains. Now, everyone can diversify their portfolio of domains the way Kyle MacDonald did, but this time it will be for virtual pieces of properties: domain names."

About SwapNames

Swapnames.com was founded by a Malaysian-based domain investor and entrepreneur, Koay Al Vin.

With a little help from a kind angel investor and some money made from a domain name sale, Koay hired a talented programming team from India to chase his vision. He dreams of a totally new marketplace where domain name 'trade-ups' could potentially be among the mainstream tools for domain investors.

SwapNames, Inc was incorporated in Delaware, USA and operates from a tiny, but beautiful, island in Malaysia called Penang.

One other virtual property founded also by Koay is DNHour.com, another industry's first. It is a DIGG-style domain industry news portal.

Press Contact: Koay Al Vin
Company Name: SwapNames, Inc.
Phone: +6012-4726233
Website: http://www.swapnames.com

Domain to Promote Asian Internet Usage for Trademark Owners

.Asia Domain Extension to Promote Asian Internet Usage - Pre-Registration Period Open for Trademark Owners

.Asia accredited registrar, EnCirca, Inc, (EnCirca home page (http://www.encirca.com)) announces that pre-registrations are being accepted for the Dot-Asia Sunrise Period, scheduled to launch on October 9, 2007. Priority applications are limited to registered trademark owners. The .Asia extension allows individuals and companies to target the largest Internet community in the world as well as people looking for relevant information about Asia. .Asia domains appear as example.asia and will function just like .com domains. Registering your trademarks will prevent cyber-squatting.

Woburn, MA  -  September 13, 2007 -- .Asia accredited registrar, EnCirca, Inc, (.asia registrar home page) announces that pre-registrations are being accepted for the Dot-Asia Sunrise Period, scheduled to launch on October 9, 2007. Priority applications are limited to registered trademark owners. The .Asia extension allows individuals and companies to target the largest Internet community in the world as well as people looking for relevant information about Asia. .Asia domains appear as example.asia and will function just like .com domains.

"Trademark owners are advised to get their applications in without delay," says Tom Barrett, President of EnCirca. For companies, brands and marketers, the new top level domain adds a strong sense of affiliation to corporate brands and online identities and communicates a commitment to the Asian market. "Demand for .Asia is expected to be high - .eu, a similar extension launched last year for the European Union, achieved over 2 million registrations in its first year," adds Barrett.

During a Pre-Sunrise period, Asian governments were invited to submit their list of cities, cultural places and famous travel destinations for a Reserved Names List. Any Asian government that missed the Pre-Sunrise deadline should contact EnCirca immediately.

Eligibility during the Sunrise period is open to trademarks and company names registered in any jurisdiction in the world. Compared to past domain launches, the Dot Asia Organization has adopted a more stable process for managing the expected initial demand for domain names by companies and businesses to protect their corporate identity online. During the Sunrise phases, all applications for domain names within the period specified will be considered to be received at the same time, which greatly reduces the hassle of hastened applications within moments of the registry opening.

The .Asia sunrise period starts October 9 and is divided into several phases:

     •    Sunrise 1: Governments register reserved place names

     •    Sunrise 2: Registered Trademark Owners
          o    Sunrise 2a: Exact Registered Trademarks applied for before March 16, 2004
          o    Sunrise 2b: Exact Registered Trademarks applied for before December 6, 2006
          o    Sunrise 2c: Any domain name containing a Registered Trademark in the domain name

     •    Sunrise 3: Registered Entity Names (company names, etc.)

Pre-registrations are being accepted for all dot-Asia sunrise periods now. Live sunrise registrations begin on October 9 and will continue through January, 2008.

Following the completion of the sunrise periods, the Dot Asia Organization will begin a land rush for dot-Asia beginning in February of 2008, which will involve an auction of the most valuable names to the highest bidders. Employing the auction format removes the need for applicants to submit the domains through multiple registrars in hopes of increasing their chances of getting the names they want. In fact, the Dot Asia Organization asserts that working exclusively with a trusted registrar will in no way hinder an applicant's ability to secure a domain name they want; it might even be a more affordable alternative to paying multiple registrars to get ahead in the registration queue.

About EnCirca, Incorporated
EnCirca, registrar for the .Asia domain is an ICANN-accredited Registrar founded in 2001, specializing in intellectual property protection and internet marketing in new top-level domain extensions, such as .travel, .pro and .jobs. For more information, please visit EnCirca home page or call +1.781.942.9975.

About DotAsia Organisation
The DotAsia Organisation is the Sponsoring Organisation and Registry Operator for the .ASIA Sponsored Generic Top Level Domain. DotAsia is a not-for-profit, community based organisation incorporated in Hong Kong. Asia has developed into a global force in the international commercial, political and cultural network. The .ASIA domain aspires to embrace this dynamism in the Asia Century to become a nucleus, intersection and breeding ground for Internet activity and development in the region.

Press Contact: Smita Majumder
Company Name: EnCirca, Inc
Phone: +1 (781) 94209975
Website: http://www.encirca.com

Advertising Intextication

In-Textification Or In-Text Infestation?

by Kory Kredit , Thursday, December 13, 2007
DEPENDING ON WHOM YOU ASK, the in-text ad is either an ingenious ad revenue-generation mechanism (an opinion typically shared by marketing and ad sales people), or pure unadulterated evil invented by Lucifer himself (popular opinion among journalists and editors). These two groups could be referred to as bottom-liners (not to be confused with bottom-feeders), and content purists (read: hopeless idealists).

The bottom-liner views the proliferation of in-text advertising, or in-textification, as a natural progression of the ad-supported Internet universe. In this world, Web sites exist to generate revenue, or at least that's what their job description says. These people are generally responsible for squeezing every last penny out of any available pixel they can confiscate from their editors and/or Web site designers.

Content purists, alternately, see the growing threat of in-text advertising as an unwanted infestation that crosses the line between their sacred words and the necessary evil that is advertising. While they subconsciously acknowledge that advertising pays their bills, they long for an Internet utopia void of banners, interstitials, rollovers, adwords, pop-ups and the like. (If only Al Gore could have foreseen the dark side of his creation, would he have done it differently, knowing what he knows now?)

The common ground for both of these groups is that they understand and embrace the reality that one cannot exist without the other -- or let's at least pretend they do, just for the sake of argument. Without the bottom-line focus of marketing and ad sales people, the Internet would most likely be an overgrown college message board. By the same token, ads without compelling content wouldn't draw eyeballs to visit a Web site (although that hasn't stopped a large number of video-sharing sites from adopting that model).

The lure of in-text advertising for bottom-liners is that it essentially creates prime real estate that didn't exist before. It offers a wonderful solution for Web sites that don't have any more ad inventory to sell. This newfound treasure trove can be turned into additional ad inventory that doesn't require any modifications to the layout of a page.

For the content purist, however, embedding ads into individual words in their articles can create an unwanted intrusion and a poor user experience for the reader.

This leads us to the issue at hand. Can in-text advertising provide additional ad revenue while not detracting from the user experience, or possibly even enhancing the user experience?

There are a number of companies like Yahoo, Snap, JargonFish and LingoSpot that have created a next generation of hybrid in-text applications that may offer an acceptable alternative that benefits the bottom-liner, the content purist and the Web site visitor.

This hybrid model displays related content from a variety of online resources (i.e. YouTube, flickr, IMDb, Wikipedia, Technorati...) along with a display or text ad. With this type of application, the ad unit is secondary to the content in the window. The added value of the related content provides the visitor with a compelling reason to click on the highlighted link and view the contents of the in-text window, including the ad.

The result is an in-text solution that could appease both the bottom-liners and the content purists. The ad unit generates revenue and the related content adds value to the overall user experience, or at least that is the intended goal.

While this solution may not completely bridge the gap between salespeople and journalists, maybe the two sides could view it as a small plot of common ground in the battle for Web page real estate. Sort of like the Switzerland of the Internet.

Post your response to the public Online Publishing Insider blog.

See what others are saying on the Online Publishing Insider blog.
Kory Kredit is director of marketing at AdOn Network.

Online Publishing Insider for Thursday, December 13, 2007: http://publications.mediapost.com/

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Network Spy Security Camera System

Revolutionary New Network Spy Securty Camera System From WiLife Now For Sale From Surveillance Video

From WiLife comes an amazing new network spy security camera system called the LukWerks that is both incredibly simple to install and very affordable. The camera and receiver both plug into electrical outlets so there is no wiring necessary. Your PC is used to view and store video. Surveillance video is proud to now carry the LukWerks Spy Camera system from WiLife.

New York, New York (PRWEB) June 28, 2007 -- The WiLife LukWerks Spy Security Camera system is the world's first ever networked spy security camera that delivers professional-grade video security in a package that is easy to setup and affordable. It's better than wireless cameras because it's not affected by walls or barriers. The Spy Secuirty Camera, which is truly plug and play, masquerades as a sleek, fully functioning digital clock. Surveillance Video is proud to now carry the WiLife Spy Security Camera system as well as other Wilife products.

According to WiLife, LukWerks was "designed ... to allow you to set up an entire spy surveillance system in less than 30 minutes. Using your Windows PC as the control center, you install a professional-grade system with no training, no long cables to run, and no complicated networks to configure." It really is that simple. There's no wiring required because the system uses existing electrical wires in a home or office. Simply plug the camera in any outlet. Plug one end of the receiver into another outlet, and the other end into your USB port. Use the included software to begin recording video on your PC anywhere in the house.

Users can receive e-mail and text alerts on a cellphone and can even view video remotely from any location using a standard web browser. Additional LuxWerks models include an indoor camera and an outdoor camera. Any LukWerks add-on camera will work with any LukWerks starter kit. Users can have as many as six cameras in one system. To place an order, or for more information, visit http://www.surveillance-video.com/wilife.html.

About Surveillance Video:
For over 35 years, Surveillance Video has earned the confidence of their valued customers by providing professional assistance on all of their video surveillance systems, home security cameras and security camera systems.

Contact:
Surveillance Video
1-800-955-5201
http://www.surveillance-video.com
Press Contact: Erion Kapllani
Company Name: Surveillance Video
Phone: 1800-955-5201
Website: www.surveillance-video.com

Cell Phone Ads To Infest Phones

SMS Media Group Launches 'Cell Phone Ads'

SMS Media Group announces the launch of Cell Phone Ads, the first of its kind network for advertisers to market to opt-in cell phone subscribers. Cell Phone Ads offers a non-intrusive way to advertise on cell phones due to the fact that subscribers have signed up to receive content they enjoy getting on a regular basis that is ad-supported.

Aliso Viejo, CA (PRWEB) December 3, 2007 -- SMS Media Group announces the launch of Cell Phone Ads, the first of its kind network for advertisers to market to opt-in cell phone subscribers.

The Cell Phone Ads network lets advertisers place up to 60 characters of text on mobile content such as news, entertainment, finance and other timely alerts.

Advertising on cell phones is predicted to be worth $10 billion by 2010, and SMS is expected to be the most widely used platform by wireless users. Over 350 billion text messages are sent each month around the world, with over 15 percent of these messages, according to Yankee Group, being commercial or marketing in nature.

Unlike mobile web or mobile search advertising, Cell Phone Ads offers direct SMS marketing to the wireless users inbox. These advertisements can be targeted according to user demographics and list preferences. "It's the next evolution of direct marketing, and it's virtually untapped by advertisers," says Gary Brooks President of SMS Media Group.

Cell Phone Ads offers a non-intrusive way to advertise on cell phones due to the fact that subscribers have signed up to receive content they enjoy getting on a regular basis.

"The Cell Phone Ads network was developed to fulfill three purposes," explains Brooks ... "First, to provide a way for advertisers to reach their mobile audience; second, to allow publishers to monetize their mobile content; and third, to allow subscribers to receive mobile content that is ad-supported."

According to Forrester Research, 43 percent of U.S. marketers are using or are about to use mobile marketing in the next 12 months, and nearly 90 percent of major brands plan to market on mobile phones by 2008.

To learn more about advertising on cell phones or to request a data card, go to CellPhoneAds.com.

About SMS Media Group
Founded in 2002, SMS Media Group (SMSMG) is a mobile media company specializing in permission-based SMS communications to cell phones, otherwise known as "text messaging." The company's focus and strategy is divided into three segments: messaging, advertising, and content. SMSMG's mobile messaging platform, SMSdelivery™, allows businesses to send text messages to wireless subscribers.

Press Contact: GARY BROOKS
Company Name: SMS Media Group Inc
Phone: 888-681-3965
Website: http://smsmediagroup.com

Outdoor Mobile Billboard Advertising

Introducing Direct Mobile Advertising, Inc - Most Unique and Effective Outdoor Mobile Billboard Advertising Agency in Bergen County, NJ

Introducing Direct Mobile Advertising, Inc (DMA) -- a leader in outdoor mobile billboard advertising. DMA offers a unique and affordable alternative to traditional print, radio, TV, Internet and direct mail advertising.

Bergen County, NJ (PRWEB) October 9, 2007 -- Nowadays, both small and large businesses are constantly on a lookout for new and innovative ways to break through to customers using various forms of marketing and advertising. Similarly, many advertisers have pointed out that traditional forms of advertising have become less effective in reaching their consumers.

Direct Mobile Advertising, Inc (DMA) is an advertising agency operating a fleet of mid-sized trucks that are equipped with state-of-the-art scrolling billboards on each side which use high impact graphics and unique powerful backlighting to bring advertising message to life in vivid colors. These moving billboards are in constant motion repeatedly traveling the same pre-determined routes based around the highest traffic areas in Bergen County, as reported by the New Jersey Department of Transportation. In addition to potentially generating over 100,000 daily impressions, DMA employs professional street teams to distribute flyers, coupons and special offers directly to advertiser's customers.

"As business owners we've experienced a lack of opportunity and prohibitive costs associated with outdoor advertising of small and mid size businesses. More than that, traditional ways of advertisement such as TV, radio and print publications were not always effective and as targeted as we wanted them to be" says Henry Polur, a founder of DMA. "We saw an opportunity to provide local businesses in Bergen County with outdoor advertising and marketing services at a fraction cost of traditional mediums, while delivering effective, targeted, and results-driven campaigns" he concludes.

Multiple studies conducted in the field of outdoor advertisement confirm that mobile billboard marketing reaches the hard to reach consumer more effectively than any other form of advertising. Also according to the European outdoor advertising association in Zurich, Switzerland mobile billboard advertising boosts company name recognition 15 times greater than any other form of advertising. Mobile billboard advertising is most useful for: Corporate Branding, Advertising Campaigns, Holiday Promotions, Special Events, Athletic Contests, Grand Openings, Large Sales Promotions, Conventions and Trade Shows, College and Charity Events and Political Function.

As far as the vision for the company, Daniel Rozengurtel, a DMA co-founder says: "Our most important priority is to help local businesses grow by being exposed to outdoor advertising and marketing just like the big players in the market are. We're not interested to merely sell as many ads as possible, but to really work with our clients to understand their needs to help drive success to their business by creating tailored, targeted and powerful advertising campaigns."

About Direct Mobile Advertising, Inc.:
Direct Mobile Advertising Inc. (DMA) provides mobile marketing and advertising services with media presentation utilizing state-of-the-art scrolling billboard technology mounted on each side of a mid-sized truck. DMA offers unique and affordable alternative to traditional print, radio, TV, Internet and direct mail advertising. DMA is affiliated with over 70 other operators nationwide and is able to provide marketing services throughout the US. For more information on how to reach your target markets, visit http://www.directmobileads.com.

Press Contact: Daniel Rozengurtel
Company Name: Direct Mobile Advertising, Inc
Phone: 9178070183
Website: http://www.directmobileads.com